11 facts about digitalAudience
digitalAudience is a new kind of company within media and technology. Well not that new, 5+ years. We are good at data onboarding, identity solution and data clean rooms. With have a more transparent approach, we ensure that brands, publishers and media agencies understand their customer data with the highest level of security possible.
We might be young, we do have decades of data expertise under our belt, we have developed technology and data processes that are unique for the regional industries where we operate today. There are a lot of features to digitalAudience that may not be obvious immediately.
We are an independent provider of onboarding and identity resolution with our own technology, proprietary data and solutions.
We have a proprietary validation process: each data point in our ID Graph is validated by confirming it is the same across multiple and disparate sources that we’ve hand-picked and tested rigorously.
Our record for the fastest onboarding of a client was less than 8 minutes – we can onboard nearly real time.
We are releasing a Data Collaboration Clean Room Solution, ask us about it!
We process around 150 million signals per day in real-time, these include IP- and postal-address, as well as validating identities consistently and safeguarding this data.
As far as we know, we are the only identity and onboarding firm in Europe, that does daily data quality checks, validates, standardize and parses customer data whilst enhancing records. We have a thorough data hygiene process to ensure deterministic and individual accuracy.
We refresh client data on all partner platforms every night. We also update our identity graph daily and completely re-build it monthly!
Our team is made up of internationally based people: Amsterdam, Stockholm, Ukraine and of whom 50% female team members across all divisions.