Articles
Q&A with Ruben Niet
ExchangeWire sat down with Ruben Niet, CEO and founder of digitalAudience, to discuss data distribution, digital identity and the power of clean rooms.
Data distribution
In ExchangeWires latest MadTech Sketch, Ciaran O’Kane draws out the pipes for data distribution. From data enrichment to onboarding, the plumbing for data-driven buying is a critical piece of the ecosystem.
Team up to win the DIY journey
Let’s have a closer look at how smarter data activation, real-time segmentation, and campaign orchestration can help you engage DIY shoppers with precision.
dA increases Google match rates by up to 60%
As an officially approved Customer Match Partner, digitalAudience is handpicked by Google for our ability to deliver higher audience match rates.
Nail your DIY marketing strategy this season
For DIY retailers, this seasonal surge presents a massive opportunity—but also a challenge: how to reach the right customers at the right moment with relevant, personalized messaging that drives sales?
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